this post was submitted on 01 Apr 2025
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[–] duchess@feddit.org 61 points 2 months ago (2 children)

Really good games flopped before because they weren't marketed well. Marketing is budgeted for productions of any size, and influencer marketing in general is very effective for something like videogames. Larger amounts were spent on TV ads, or printing campaigns.

[–] innocentpixels@lemmy.world 3 points 2 months ago

I agree! I mean why would coke still produce ads if they weren't working. Everyone knows about coke, but they still have ads everywhere