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I don't disagree with that.
OP noted they posted this in response to this other post in memes which says "The majority of Milennials and Gen Z watch TV with subtitles on" - the point of this Tom Scott post being to say it's not actually a generational issue, it's about volume normalisation (or the lack of)
I also agree it's likely mostly about volume normalisation, and my point is only that there are other factors at play also. We can't definitively say "volume problems are the whole reason people with normal hearing are using subtitles" because that dismisses a load of other contributing elements or ways the world has changed in the last few decades, as I mentioned in my previous comment.
People aren't the same as they were 20 years ago and the world isn't the same either, with different behaviours, habits and preferences. There are lots of factors for subtitle use in hearing people, not just the (admittedly awful) volume.
It's kinda of a generational issue, though, because people are borne into this new world with new habits. It's no longer paying attention to a single piece of media on a TV, but instead, turning on something in the background, while watching or reading something else on a phone.
I don't really understand it, even as somebody with ADD. If you don't like what's on TV, change it or move to a different room while you read on your phone.