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[–] 8 points 1 day ago

Part of it is the sheer diversity of options and trim levels that are all under the same make and model of the Ford F-150. Taking a look at the Ford F-150 trim levels, there are basically 4 gasoline engines, 2 flex fuel engines, 1 hybrid drivetrain, 1 diesel engine, and a now discontinued EV powertrain. There are about 5 body/cab options, and several suspension options.

In contrast, take, for example, the GM BEV3 platform. It's the Chevy Equinox, Chevy Blazer, Cadillac Lyriq, Cadillac Optiq, Honda Prologue, and Acura ZDX. I've driven several of these and they're all basically the same with different options. There's less diversity in those models than there is for the Ford F-150.

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