Anticonsumption

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tfm

Amazon Doubles Prime Video Ads to 6 Minutes Per Hour (entertainment.slashdot.org)

submitted 11 months ago by tfm to c/Anticonsumption

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cross-posted from: https://lemmy.zip/post/41338874

Amazon has quietly doubled the ad load on Prime Video to 4-6 minutes per hour, up from the 2-3.5 minutes initially discussed when ads launched in 2024.

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[–] Flamekebab@piefed.social 8 points 11 months ago (2 children)

We're talking about a service one pays for, correct?

[–] kittenzrulz123@lemmy.blahaj.zone 9 points 11 months ago* (last edited 11 months ago)

You pay for the service, you pay to rent shows, and then you watch so many ads it'll be cable levels in five years at this rate

[–] Daughter3546@lemmy.world 4 points 11 months ago* (last edited 11 months ago)

Streaming services are becoming (or has become) the new cable tv.