this post was submitted on 07 Apr 2025
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348
iPhones were already losing ground in China. Then came Trump’s tariffs: Consumers ditch Apple for more advanced features and to support Chinese brands. (restofworld.org)
submitted 6 days ago by Tea@programming.dev to c/technology@lemmy.world
16 comments fedilink hide all child comments
 
  • New tariffs could raise iPhone prices by about 40% in the U.S.
  • Apple’s AI delays are hurting its appeal, while Chinese brands have rapidly integrated AI.
  • Nationalism and anti-Trump sentiment are driving some buyers to Chinese brands.
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[–] LostXOR@fedia.io 32 points 6 days ago (3 children)

New tariffs could raise iPhone prices by about 40% in the U.S.

Apple's overpriced phones have quite a high profit margin; surely they could absorb most of the tariff costs while still making a profit? Or would that not be greedy enough for them?

[–] merde@sh.itjust.works 39 points 6 days ago (1 children)

you don't understand. Mexico will pay for the wall and also for the 40% of every iPhone

[–] Zorque@lemmy.world 5 points 6 days ago

Yeah, but what about my hourly latte and avocado toast?

[–] iopq@lemmy.world 17 points 5 days ago

Why would they absorb the tariffs? iPhone users will just pay the higher prices or buy one overseas

[–] boonhet@lemm.ee 2 points 5 days ago

IIRC the profit margins are no longer even close to what they used to be. They're now estimated to cost between 400 and 700 dollars to make depending on the specs. Used to be what, 75 dollars?

The fact is, the hardware side is economically pretty comparable to high end Android devices. Those are going to go up in price and so are iPhones.

Google and Apple of course have the app store fees as a sweet source of income, so they have an advantage compared to Samsung.