The general public framing of the war and Russian "denazification" messaging has basically broke criticism of the situation in the mainstream. It's even to the point where you can support Ukrainian people and clearly identify Russia as the aggressor, but if you rationalize how this war didn't come out of nowhere people's alarm bells go up, and immediately you are scrutinized whether you're a Russian troll or not. (There is no measure of sincerity online.)
The shocking thing for me is how quickly people revel in violence the second there's a moral justification for it. Like you see closeups of injured Russians getting grenades dropped on them and see their bodies exploding, and it's almost treated as a moral duty to view this as entertainment, consuming it on the same social media feeds you would memes and friend's family photos.