I struggle with Avatar right now. It's great story telling, world building, compassion, and just a cool world. Unfortunately, it's owned by Paramount, which I'm unwilling to give a dime to. I have the same problem with Star Trek. There are, of course, ways around giving them money. I just wish these crappy companies would stop being so crappy. I don't expect giant media companies to be good, but like not comically evil would be a good start.