I don’t understand what you mean in your first point. There are clear pathways for companies and schools to buy in bulk on the framework website. Not saying that FW is successful in that way but it is there.

I agree on your second point but would tie it to marketing. Having your laptop on sale at Costco is a marketing strategy, which for better or for worse, FW doesn’t do right now (and probably doesn’t have the ability to do)

I mean, Dell is the #3 in laptop sales and sells roughly 30 million laptops per year. So yeah, Framework is roughly 0% of market share. I know this is a very tech enthusiast heavy website, but there are certain realities that people should face. It's like saying Nothing Phone is going to remotely compete with Apple. It's not a fair or valid comparison in the first place. I think a more fair comparison for Framework (beyond what they are hoping to achieve) would be with a small system builder like System 76, XMG or the likes.

In many contexts it is.

Windows Phone sold millions of phones, yet it was almost nobody in terms of the market, and as such basically no app developers supported it.