this post was submitted on 20 Apr 2025
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Buy European

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Most "Buy European" initiatives that I've seen are quite uncoordinated and disorganised. It's very grassroots. That's not bad, but maybe we could do better.

What do I mean by better? Well, imagine if there were ads in public transport, flyers in your mailbox, stickers, t-shirts and other merch, awareness campaigns on social media, a common database for European alternatives, outreach to businesses, partners, and even political affiliations.

I made a sticker, but I'm not a graphic designer. I asked about translations, but we don't have a place to really store that information. We don't have some kind of platform where we can organise stuff without the algorithm just hiding it after a day.

When a US company starts selling stuff in Europe, many people will know about it because of these things. It'll generate chatter and translate into action or purchases. This doesn't just count for products, but political campaigns, and so on. There's a directed, concerted effort, which we lack and probably waiting on some company or politician to get their lips off of a big tech donor's buttcheek will take a while.

Most people I know are barely aware of the Buy European movement. It's either not translated or it's in media they don't follow, but getting a flyer in your mail, seeing an ad on TV or while standing at a bus station, hearing a politician or influencer talk about it, will make people more aware.

Is this something we want? If so, how can we do it? Do we start an NGO? Reach out to a political party like Volt Europa (Although they don't seem to be on the fediverse)

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[โ€“] recall519@lemm.ee 2 points 21 hours ago (1 children)

American here. Personally, I disagree with the buy European movement. Getting Americans to buy American is exactly what Trump is doing by establishing tariffs. And if Europe was serious about buying European, then they would establish their own tariffs for non-EU countries. I would much rather see a buy "local" movement that is anti-corp or anti-America and more focusing on building up your local communities.

[โ€“] atro_city@fedia.io 1 points 13 hours ago (1 children)

This post isn't about what Europe as a whole can and should do, but what we as citizens can do with the power we wield. We can't impose tariffs or whatever else, but we can start an NGO, we can organise to send letters to politicians (whatever little that may do), we can pay to spray ads of "buy european" all over the place, we, European citizens, can become serious. We don't have to wait on politicians and bankers and those in power to make a move.

[โ€“] recall519@lemm.ee 1 points 8 hours ago (1 children)

Sure, exclude the tariffs then. How is your mindset different than Trump's? How is Buy European not the same nationalism? Are you going to boycott services and products from Canada, Central and South America, UK, Africa, etc?

[โ€“] atro_city@fedia.io 1 points 7 hours ago

No. Do you seriously think this is the same situation? Do most people in the US have devices running operating systems from a foreign country? Do you think the US has citizens purchasing services from foreign countries? Is most social media in the US owned by a foreign country? Do most US citizens consume foreign media?

And that's just citizens. Businesses and governments in Europe have ceded so much influence and power to the US that the US can tell European businesses (and governments) how to run things. The US continuously also meddles with politics in the EU with their big tech businesses lobbying for worse consumer laws here. Do you think having a heavy reliance on Russia was a good idea for Europe? Do you think purchasing citizens having most of their data collected by the US is dandy? Do you think government institutions running proprietary US software that can be used to turn monitor them is an amazing idea for sovereignty?

What you're doing is creating a false equivalence. We want privacy, independence, and self-reliance. Our governments are seeking to have more trade with non-US partners. The US wants to own everything and everyone and others to be reliant on them. Forgive us if we don't want that.

Btw, if you haven't noticed yet, the US is not the greatest partner right now.

[โ€“] Endersen@lemm.ee 5 points 1 day ago (1 children)

I say it would be a nice step forward. One step after another, this is how we May proceed.

I did not realize how deep american brands are settled in our habits and economy. Almost every succesfull brands here, since our childhood hase be bought by an american firm.

It's a first step that we understand that. And it is not only about turning out back on american brands, it's also about trying to make better for a better world.

My words may be naรฏve. I know. We won't replace every american product in 2 years, but we gain consciousness. So keeping on educating ourselves is one way to go forward.

It's more about changing ourselves than hating americans, for what they represent today is just what we are but maybe worse. We should not replace one bad habit with another but take the opportunity to be better.

[โ€“] Kekzkrieger@feddit.org 5 points 1 day ago (2 children)

I love M&Ms seriously, i buy a big pack like every week but i stopped since Trump went all craycray, its a hard (but healthy) fight, i haven't found an alterative yet.

[โ€“] cutemarshmallow 1 points 23 hours ago

How about Choco Peanuts or Pick n' Choc?

[โ€“] SkyGreen@feddit.uk 2 points 1 day ago

Well done, one step at a time.

[โ€“] gandalf_der_12te@discuss.tchncs.de 1 points 1 day ago (1 children)

If you're really serious that people should buy more European, then essentially tariffs are the economical way to do it. People can still buy stuff from around the world, but they pay some extra if they want to buy from outside EU.

[โ€“] atro_city@fedia.io 2 points 13 hours ago

This post isn't about what Europe as a whole can and should do, but what we as citizens can do with the power we wield. We can't impose tariffs or whatever else, but we can start an NGO, we can organise to send letters to politicians (whatever little that may do), we can pay to spray ads of "buy european" all over the place, we, European citizens, can become serious. We don't have to wait on politicians and bankers and those in power to make a move.

[โ€“] experiencetheworld@feddit.org 14 points 2 days ago (1 children)

Let's make a wiki to store ideas. I'll looking forward to it and would apply for a mod postition because I really like that idea.

[โ€“] dave@lemmy.wtf 4 points 2 days ago

being able to store things would be a great help. like being able to have all the different flyers that people are making in one place so others can pick and choose what they want, or even have the original .svg or .xcf files if people want to modify them or make a translated version

[โ€“] huppakee@lemm.ee 12 points 2 days ago

Reach out to a political party like Volt Europa (Although they don't seem to be on the fediverse)

I'm surprised as well, but some national parties chapters are on Mastadon:

Germany ๐Ÿ‡ฉ๐Ÿ‡ช https://mstdn.social/@voltdeutschland The Netherlands ๐Ÿ‡ณ๐Ÿ‡ฑ https://mastodon.nl/@voltnederland UK ๐Ÿ‡ฌ๐Ÿ‡ง https://toot.community/@Voltuk

Also a lot of local chapters do, not gonna link them. They seem to prefer to be on Bluesky, this is a link to the European account: https://bsky.app/profile/volteuropa.org

On their website they list their MEPs, but none contain social links to Mastadon or Bluesky, didn't check whether they are actually on either of them

[โ€“] latenightnoir@lemmy.blahaj.zone 12 points 2 days ago* (last edited 2 days ago) (1 children)

Just want to add that we shouldn't neglect word of mouth as a useful transmission vector. Anecdotal, but I've started dropping the idea in conversations with the people I know (most conversations inevitably drift to the state of things, so it's not that hard to squeeze it in), and most started focusing on that. A couple of explanations and memes later, and they started reconsidering their shopping habits.

I think we're reaching the point where the level of degradation is high enough to be immediately noticeable, which means people are becoming receptive, if only through survival mechanisms. As you've said, most people are simply functioning based on incomplete data, and this particular boycot is like a lite variant, mildly irksome at best. Easier to switch from Coke to American Cola (I'm not kidding, this is an actual fizzy Coke clone made by European Drinks - now discontinued, I believe...), or whatever else there is.

I do completely agree that a public, official campaign for this would speed things along greatly. I'd second trying to see if Volt wouldn't be interested in including this idea in some of their campaigns. Could also talk to local councils/whatever form of local government is available about this, maybe it could even merge with promoting local products in some areas (my home town has a lot of supermarkets which import apples, even though it's actually pretty renown for its apple orchards and natural apple juice, it's downright stupid...). This would imply creating some reading material at least, but wouldn't need to do much more than explain the movement, then send the readers to an accessible (and mobile-friendly!) web page with more info ("buyeuropean.eu" has a nice vibe to it).

Edit: another long shot would be trying to talk to local businesses and see if they won't carry some info material, like have a "Pop!" poster with the concept somewhere, or even carry pamphlets. Most local businesses are very good nodes for transmission because everyone knows the local shopkeep, and the local shopkeep knows everyone. Sure, it's not in their immediate interest to have people refusing to buy their stock of American products, but the process should be slow enough to allow them to adjust their suppliers. A 1-2 month timeline, thereabouts. Unless they have longer-term contracts, but I don't know how those stand now that Liberation Day has happened [Heh, remember ~~Michael Bay's~~ Emmerich's (my brain is melting...) Independence Day? Yeah, they called it Liberation Day, too. Better plot than IRL...]

Edit 2: I'm an idiot! These exist, apparently. Yeah, we need a campaign=)))

[โ€“] huppakee@lemm.ee 6 points 2 days ago* (last edited 2 days ago) (1 children)

I feel word of mouth has already given the movement media coverage, not like big protest get talked about but a lot more than some other 'ideas for a better world' get mentioned by mass media. I think the organic spread by physical word of mouth and digital word of mouth is the actual foundation making this happen.

You mention there needs to be reading material, there are a few websites that try to do this, I'll look them up in a moment and post them as a comment in this thread. Edit: they are pinned posts in the community, so I guess they're easy enough to find:

What you're saying about local businesses might work, but bigger business might be open to this idea as well. There is a lot of globally operating companies that do not explicitly say they're a European company, maybe if they receive messages about this they are willing to put more emphasis on this. Just after the war in Ukraine started all of a sudden some services I used mentioned being developed in Ukraine but I never realised and wouldn't have cared before, but know this made me appreciate them more.

[โ€“] latenightnoir@lemmy.blahaj.zone 2 points 2 days ago (1 children)

Agreed, but I'm thinking of the people who aren't fully digital, which make up a large portion of the population (at least here in Romania).

The nice Auntie next door who barely watches anything on TV beyond the evening news and folk music shows most likely won't catch word of this unless I tell her about it (and if she will, she probably won't really get it). And I am absolutely certain she'd love chatting about groceries for a while!

[โ€“] huppakee@lemm.ee 3 points 2 days ago (1 children)

Yea I get it, these nice aunties are harder to reach. I saw someone made some print-outs you could leave at your local supermarket if you are willing to put in the time effort and money.

[โ€“] latenightnoir@lemmy.blahaj.zone 3 points 2 days ago* (last edited 2 days ago) (1 children)

Funnily enough, my life is falling apart in just the right way to allow me to involve myself in stuff like this, so yes! If nothing else, I'll stockpile and reach out to some old connections, spread them around.

[โ€“] huppakee@lemm.ee 4 points 2 days ago* (last edited 2 days ago) (1 children)

Cool, you might wanna start here: https://boycott-flyer.eu/

Edit: i believe i saw someone wanting to make localized versions, but can't find it. Can imagine those nice aunties to be much more trustworthy of a flyer in their own language.

Thanks so much!

No problem with the translation, can handle those myself, thankfully. Can even handle some minor editing if needed.

[โ€“] dave@lemmy.wtf 7 points 2 days ago (3 children)

"We don't have some kind of platform where we can organise stuff without the algorithm just hiding it after a day"

theres a server/forum on Revolt called "EU Vibes" that would be a bit better for organising things than here or on mastodon. https://rvlt.gg/eSHZgSP9

they mention BuyEuropean and BuyFromEU in their description so im guessing it was set up recently enough.

Revolt is a Discord alternative if anyone isnt familar. its based in the UK but beggers cant be choosers eh!

[โ€“] Flax_vert@feddit.uk 3 points 2 days ago

Well, buy european seems to include the UK as well. Some would even argue Canada. This forum is literally hosted on Feddit.UK

[โ€“] Blaze@feddit.nl 2 points 2 days ago* (last edited 2 days ago) (1 children)

This community has a linked in the sidebar for a Matrix space. Federated so people from anyone Matrix account can join

https://matrix.to/#/#buyeuropean:matrix.org

[โ€“] yigruzeltil@lemm.ee 1 points 2 days ago (1 children)

I've joined the room from another server, but messages posted before me are displayed as "You don't have access to this message". Is this a normal feature of Matrix, a peculiar feature of the server, or a bug? (I'm very new to Matrix and Element)

[โ€“] Blaze@feddit.nl 1 points 2 days ago (1 children)

@Emperor@feddit.uk another reason I prefer not to enable encryption

To answer your question, it depends if encryption is enabled or not. If it is, then indeed messages are only available since you join

[โ€“] yigruzeltil@lemm.ee 1 points 2 days ago (1 children)

You are asking if encryption is enabled on the side of my client? Well, I see Allow key storage is enabled, I haven't touched it, it's the default. Disabling it would enable me to read message history or not? (I am not concerned for now with extra security.)

[โ€“] Blaze@feddit.nl 1 points 1 day ago (1 children)

Sorry, I wasn't clear. Encryption is enabled as a room setting at room creation, it's not user dependent

[โ€“] yigruzeltil@lemm.ee 2 points 1 day ago

Oh, I see. Thank you for the explanation.