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[–] 40 points 2 months ago (14 children)

Why do they keep trying to pull this bullshit?, they're a luxury brand, there margins should be pretty good without trying to nickel and dime everything

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  • [–] 7 points 2 months ago

    Cos there are enough dumb people who are ready to pay for this shit.

    Same with lootboxes in gaming, everyone hates them but there are enough people purchasing them so that the companies can keep pulling shit like this off.

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  • [–] 5 points 2 months ago (3 children)

    No matter what BMW tries to tell you in their press releases, they were never considered a luxury brand in Europe. As for German cars it goes more or less like this: Maybach >>>>>>> Porsche >>> Audi > Mercedes >>>>>>>>>>>> BMW > Volkswagen > Opel.

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  • [–] 5 points 2 months ago (2 children)

    I'd argue that Mercedes > Audi

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  • [–] 2 points 2 months ago

    Same. Merc is top to me. BMW close second. I have a lot of respect for Audi, but only had experience with A3 and A4 Wagon. Both had very aggressive and stiff ride feel. Fun, but not what I want from a daily commuter.

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  • [–] 4 points 2 months ago

    they are doing this for two reasons:

    1. Dropping sales from angry BMW owners fed up with poor reliability.

    2. Dropping sales to Tesla.

    3. Dropping sales because of poor EV designs

    4. Dropping sales because they fail to establish value.

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