Feminism allowed women to become fulfilled all on their own, taking on those "typically masculine" traits of making money, doing tougher work around the house, creating stability, etc. while also maintaining the ability to have the more feminine traits like emotional support through friendships, self-care, etc. Men haven't been socially afforded the same expansion, mostly held back by other men. Like God forbid a guy have a skin care routine, or decorate his home all on his own, that's gay!