Lead paint creates serious health risks, but this ad is from 1939, when lead in paint was normal. Many countries phased in bans starting in the 1970s or 80s, mandating lower and lower concentrations over time, or restricting permissible uses, or both. Some countries still allow unrestricted use of lead paint in 2026.

Lead exposure is very bad for anyone, especially children. Unlike certain other toxins, there's no known safe level of exposure, and it bioaccumulates. There are many other routes into the body besides paint, and some are associated with increased crime rates and intellectual deficits in children.

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[–] 2 points 1 day ago

Is that a threat?

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  • [–] 82 points 3 days ago (3 children)

    5925

    That's a weirdly threatening statement, I love it as a chat response

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  • [–] 1 point 1 day ago

    That's not just my idea

    Old ads are so odd sometimes lol. I guess I'm supposed to read this ad as if the guy in the picture is speaking the copy to me?

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  • [–] 30 points 3 days ago (9 children)

    Apparently, lead in paint made it taste sweet, which is where all the allusions to kids eating paint chips, or "wall candy" may have come from.

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    [–] 14 points 3 days ago (4 children)

    You can't use any other metal for making paint and get the same result

    That's one way of putting it

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    [–] 18 points 3 days ago (7 children)

    What I find to be interesting is the ad was 100% correct. Lead paint was much more durable than other forms of paint at the time, and it still outperforms many modern paints. It's still used industrially in some countries with lead paint bans, typically for large, outdoor, metal structures like bridges, holding tanks, pipelines, etc.

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  • [–] 15 points 3 days ago (5 children)

    We have a ranch house out in the desert that was built in the late 1940s. Some parts of it still have the original coat of lead paint. Even if you wanted it to be pristine, that paint was a "reapply once per generation" thing.

    Shame about the heavy metal poisoning, because the stuff's fantastic otherwise.

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  • [–] 11 points 3 days ago (4 children)

    Just like asbestos, if you look past the health problems it has some amazing properties.

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  • [–] 15 points 3 days ago (27 children)

    This is horrific. I wonder what things we are doing to ourselves today in a similar fashion.

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  • [–] 41 points 3 days ago (17 children)

    I’d be shocked if microplastics and ‘forever chemicals’ like PFAS aren’t viewed like this in the future. Did you know they used to put microplastics in fucking toothpaste?? They called it ‘microbeads’.

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  • [–] 11 points 3 days ago (5 children)

    Oh, fuck, I remember those. I didn't realize those were plastic.

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  • [–] 8 points 3 days ago (4 children)

    Most toothpaste contains silica as an abrasive. I'm not aware of any toothpaste products that added plastic microbeads, but a lot of women's body and face washing products did.

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  • [–] 10 points 3 days ago (1 child)

    We still allow lead in small airplane fuel. Just blow it all into the air.

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    [–] 9 points 3 days ago* (last edited 2 days ago)

    Is that Daniel Day Lewis?! Wow that man can really disappear into a role.

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  • [–] 13 points 3 days ago (1 child)

    The antiquated adspeak wording here is really strange to me

    It isn't the metal of course. But white lead is made straight from the pure metal, lead

    It's gospel truth that you're money ahead when you paint with white lead.

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  • [–] 8 points 3 days ago (1 child)

    Okay but can we take just a moment to talk about that glorious mustache? Dude has an entire ferret above his lip.

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